Bid Amount | Definition
A Bid Amount is the maximum an advertiser is willing to pay for a specific action, such as a tap/click on their ad. The bid amount can influence the ad’s chances of winning the auction and displaying to users.
A Bid Amount is the maximum an advertiser is willing to pay for a specific action, such as a tap/click on their ad. The bid amount can influence the ad’s chances of winning the auction and displaying to users.
