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Why Strategic Losing Can Be a Winning Strategy on Apple Search Ads: 30 Minutes With the ASA Experts

Trying to protect your brand on Apple Search Ads, but can’t seem to tame your budget? It may surprise you that intentionally losing certain bidding battles can be a potent strategy for success. Join ASA experts as they unpack Strategic Losing™, a Search Ads Maven automation template that takes the pressure off your budget—and puts it on the competition.

November 21, 2024 | 4 PM London / 5 PM CET / 8 AM PST

Meet the Speakers

Gera Stuzhina
Growth Lead, Search Ads Maven

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Hamilton Radcliffe
GM, Search Ads Maven

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Jeff Richardson
Director of Product Marketing

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